DESIGN FOR HUMANITY
In 2013, Shosha founded the field “Fundraising Design”, a new design discipline aiming at helping NGOs and humanitarian entities fundraise donations. Since then, her company has been helping many entities raise donations through good design. Shosha is also the founder of Annure, a lighting brand that helps light African homes with every piece sold.
PROJECTS
DESIGN DISCIPLINES
She continues adding to the design world in the fields of Architechture, Interior Design, Product Design, Public Design, Green Design, and Fundraising Design. Regardless of the nature of every project she works on, her ultimate goal is using design in favor of humanity.
AWARDS & RECOGNITIONS
WORLDWIDE ACKNOWLEDGEMENT
Very early in her career, her work has been recognized globally. Her famous Wing Sofa was named the best sofa design worldwide for the year 2016 by the International Product Design Awards, London UK. She was named an A’ Design Award Winner three consecutive times for the years 2014, 2015, and 2016, Milano, Italy. She was named by the same entity in the year 2016 as a “Design Hero” for her efforts in making the world a better place through good design. In the year 2017, her continuous efforts in reviving the Ancient Egyptian great heritage across all design disciplines were recognized by his Excellency the President of Egypt, Mr. Abdelfattah El Sisi in the Youth Conference, Alexandria, Egypt. It’s worth mentioning that her chairs were gifted to the United States first lady by the Egyptian President, and is now part of the White House furniture collection.